Loren Ridinger Launches Motives Cosmetics in the UK

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The anticipated Motives Cosmetics by Loren Ridinger officially launched at the glamorous Claridge’s Hotel on 17 March. Professional make-up artists and beauty enthusiasts filled The Clarence Room to get an exclusive glimpse of the Market America brand. Many guests included Aston Villa’s striker, Emile Hesky with girlfriend Chantelle Tagoe and Make-up artist Zukret Nazar who… more



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Aspiring Designers: Nannaama Owusu Afriyie

Here at Amenforfashion we are opening our very first and fabulous edition of Young Aspiring Designers, with Decorous Accessories designer and CEO Nannaama Owusu Afriyie. If you have not heard of her name, then watch out because her vibrant flair and inspiring designs of Western and African infusions will definitely get you talking. The 24-year-old,… more

Navaz Batiwalla

Navaz Batiwalla from Disneyrollergirl Gives Advice at Westfield London

Aspiring bloggers flocked to the Fashion Lounge by Grazia magazine to see A-list blogger and fashion stylist Navaz Batiwalla from Disneyrollergirl.net. The event that took place at Westfield London on 28 March saw Navaz giving advice to an intimate audience, about the art form of fashion blogging. She touched on various topics such as how… more

Kim Kardashian carrying a Hermes Birkin

Interests: Our love for bags!

When it comes to the ultimate It-bag how far would you go to purchase it? The handbag is a main fashion statement that has the female population quiver with excitement. Whether it’s the average working woman or glamorous celebrities, the handbag is an accessory that women from all walks of life have a weak spot for. Nowadays… more

Versace Summer 2012

Interests: Do women have a weakness for shoes?

The shoe has many connotations relating to how women feel when they wear a pair. Whether it’s the way the high heels change our frumpy stature to an elegant pose or hearing the sound of them echo on concrete pavements, the female fascination with shoes is indescribable. Since the existence of Sex and the City’s… more

Opinion: Is there enough diversity in fashion?

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Is there enough diversity in the fashion industry? Whether it’s to do with race or size this question always pops up during a new season. Many designers have produced the most fabulous and edgy looks to hit the runway and ad campaigns. But has the issue of less diversity formed a vision and ideology on… more

Versace for H&M: The appeal for designer and high street collaborations

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The trend for affordable designer cloths has become a platform for diehard fashionistas to sport luxurious names, without the hassle of confronting hefty price tags. But is the hype for designer collaborations with high street stores worth the admiration, that some customers are willing to camp out 48 hours before a launch? Some critics would… more